Here is an early softcover version of “A Message to Garcia”, the inspirational missive that launched Elbert Hubbard and the Roycrofters to fame in 1899. Copyright 1900 by George H Daniels, this was printed by Rand, McNally & is #25 of the “Four Track Series” from the New York Central railroad as a promotion. These were printed by Rand McNally because the Roycrofters didn’t have the facilities to meet the demand. In Hubbard’s words:
The next day a telegram came from George H. Daniels, of the New York Central Railroad, thus: “Give price on one hundred thousand Rowan article in pamphlet form–Empire State Express advertisement on back–also how soon can ship.” I replied giving price, and stated we could supply the pamphlets in two years. Our facilities were small and a hundred thousand booklets looked like an awful undertaking. The result was that I gave Mr. Daniels permission to reprint the article in his own way. He issued it in booklet form in editions of half a million.
This is of the 2nd half million issue. With a beautiful color cover of the jungles of Cuba and a NY City Central Lines map on the back. An unusual illustrated edition with a history of the story included, printed on a glossy stock. 8″ x 4″, 32 numbered pages. With various railroad announcements and period advertisements, including related to the Roycrofters and American Express. I can’t find any others of this edition online.
Book is in very good condition with some light wear and soiling to covers. No tears or writing. I am listing some other vintage Message to Garcia versions this week, check ’em out!